
Personal Training
Transform Your Body.
Elevate Your Life.
Evidence based personal training designed to build strength, improve performance, and deliver lasting results, tailored specifically to you.
15+
Years Experience
500+
Clients Transformed
98%
Retention Rate
5.0★
Avg. Rating
WHO IS THIS FOR?
Is this right for you?
For Those Ready to Commit
This is for anyone serious about their health and physique whether your goal is sustainable weight loss, meaningful muscle building, or a genuine step-change in your physical performance. If you want real results and are prepared to work for them, this programme is built for you.
Not for Half-Measures
This is not suited to those looking to casually test the waters. My coaching is designed for people who are ready to commit to lift weights, train hard, and dial in their nutrition. If that level of dedication is not something you are currently prepared to embrace, this may not be the right fit.
The Hard Truth
Why Most People Never Get There
It's not your willpower. It's the approach.
- ✕Following generic plans from YouTube no structure built around your body or schedule.
- ✕Zero accountability: easy to miss sessions when nobody's expecting you. Motivation fades.
- ✕Unsustainable diets: extreme restriction and white-knuckling every social occasion.
- ✕One-size-fits-all programmes that ignore your lifestyle, injuries, and history.
- ✕The stop-start cycle restarting over and over erodes your confidence each time.
The Archetype Way
How We Fix Every One
Every problem above has a direct answer in how we coach.
- ✓A programme built around you: your schedule, goal, and exact starting point. Nothing generic.
- ✓Weekly check-ins every week: you'll never feel like you're doing this alone.
- ✓Flexible, sustainable nutrition: no food bans, real advice for social events and busy weeks.
- ✓Progressive structure that evolves with you: always improving, never hitting a plateau.
- ✓Habit-level coaching that builds identity and lasts far beyond the programme.
The Archetype Method - How It Works
How It Works
How It Works
Custom Assessment
We begin with a detailed questionnaire to evaluate your current baseline, lifestyle, and goals, so your programme is built on solid foundations from day one.
Tailored Programming
You receive a fully customised training roadmap, delivered directly through the coaching app and continuously updated as you develop.
Regular Check-ins
Consistent touchpoints keep you on track, accountable, and always progressing in the right direction.
Continuous Support
Message me any time for form checks, troubleshooting, or a motivational push between sessions.
Custom Assessment
We begin with a detailed questionnaire to evaluate your current baseline, lifestyle, and goals, so your programme is built on solid foundations from day one.
Tailored Programming
You receive a fully customised training roadmap, delivered directly through the coaching app and continuously updated as you develop.
Regular Check-ins
Consistent touchpoints keep you on track, accountable, and always progressing in the right direction.
Continuous Support
Message me any time for form checks, troubleshooting, or a motivational push between sessions.
Client Reviews & Testimonials
Testimonials
What Clients Say
01 / 02
Read all reviews →About the Trainer
15+ Years of Transforming Lives
I'm Simon, an online fitness coach with 17 years in the industry. In that time I've worked closely with clients of every age from teenagers taking their first serious step in the gym to people in their sixties and beyond. Some come to me wanting a body they're proud of in the mirror. Others are chasing something measurable: a personal best, a race time, a season where they finally stay injury free. The goals differ. The principles that get you there don't.
What I've learned is that the best programme isn't the hardest one it's the one you'll actually stick to. So I build your training and nutrition around your life: your schedule, your equipment, your food, your goals. Not the other way around.

What I Offer
Training Built Around You
Every programme is designed to meet you where you are and take you where you want to go.
Fully Digital • Fully PersonalisedOnline Coaching
Online coaching is a fully digital service that delivers expert, personalised guidance, structured training, and genuine accountability giving you every possible route to success. Through a dedicated coaching portal, video calls, and direct messaging, I provide tailored strategies built specifically around you, ensuring every element relevant to your results is covered and nothing is left to chance.
- ✓Global Access: Work with a top-tier coach from anywhere in the world. No geographical limits, no compromises.
- ✓Flexibility: Train on your own schedule, around your own life. No rigid timetables.
- ✓Cost-Effective: A premium alternative to expensive in-person 1-on-1 sessions, without any reduction in quality or depth.
- ✓Scalability: Your plan evolves with you, continuously adjusted to ensure zero stagnation and zero plateaus.
Blog
Training Knowledge
1 September 2026
What Is Online Coaching, and Does It Actually Work?
You've thought about getting a personal trainer, but the cost and the commute both put you off. Here's exactly what online coaching is and how it gets results without you ever stepping into a gym with a trainer standing over you.
25 August 2026
Online Weight Loss Coaching in Dublin: What It Actually Takes
Seventeen years of doing this, and the number one reason people fail at losing weight has nothing to do with willpower. Here's what an online weight loss coach should actually be doing differently.
18 August 2026
Online Strength Coaching: Getting Stronger Without a Trainer Standing Over You
There's a myth that you need someone physically standing next to you to get properly strong. Here's how online strength coaching actually works and why it often gets better results.
Get In Touch
Ready to Start? Let's Talk.
Send us a message and let's build a plan completely around your goals.
500+
Clients Transformed
5.0★
Average Rating
15+
Years Experience
98%
Retention Rate


